Lana Helena
If you’re putting your house on the market, here’s a little secret: your photos can make or break your home sale. With most buyers starting their journey online, high-quality, strategic images are your golden ticket to drawing them in. Today, we’re diving deep into the 7 photos you absolutely must include in your home listing to boost engagement and help seal the deal.
Let’s get into the picture-perfect formula!
Why Photos Matter in Real Estate Listings
First Impressions Happen Online
Before a buyer even books a showing, they’ve already sized up your home—through your listing photos. Think of it like online dating for houses. Your home’s online profile better look good, or swipes (and clicks) will be scarce.
Boosting Your Listing’s Appeal
Beautiful, bright, and balanced photos not only make your listing stand out but can also increase your asking price. Yes, really.
Homes with high-quality photography sell 32% faster than homes with lower-quality visuals.
The Psychology of Homebuyers
People shop with their eyes and emotions. The right pictures make buyers visualize themselves living in the space, sipping coffee in the kitchen or lounging in the living room. That mental image is powerful.
#1: The Front Exterior Shot
Curb Appeal is a Game Changer
This is the most critical photo. It’s your listing’s first impression—the image that shows up in previews, search results, and thumbnails.
- Clear view of the house
- Lawn well maintained
- Sky looks bright (or at least not gloomy)
Use this opportunity to showcase your home’s curb appeal.
👉 Tip: Check out our insights on home selling tips and staging strategies for more.
Time of Day & Angles Matter
Shoot in the early morning or late afternoon for soft lighting. Avoid harsh shadows or gloomy skies. And never take this shot from inside your car—yes, people do that!
#2: Living Room Photo
Create a Warm and Welcoming Feel
This is where people picture hosting friends, watching Netflix, or relaxing with family. Make it shine.
- Show the full room
- Use natural light
- Remove overly personal items
Decluttering Before Snapping the Pic
Less is more. Remove toys, extra furniture, and unnecessary decor. A minimalist but cozy living space draws buyers in.
Need help organizing your prep? Here’s a useful checklist to get started.
#3: Kitchen Shot
Highlighting Features and Appliances
The kitchen is often the heart of the home, and it’s a key selling point. Whether it’s stainless steel appliances, granite countertops, or that island you love—feature it.
Clean Counters Win Clicks
A clutter-free kitchen photo is a must. Put away:
- Dish racks
- Fridge magnets
- Appliances you don’t use every day
Looking for more advice? See our homeownership tips for ongoing kitchen care.
#4: Master Bedroom
Show Comfort and Space
The master bedroom should evoke peace and relaxation. Think of a luxury hotel room:
- Fluffed pillows
- Symmetrical nightstands
- Soft lighting
Lighting Can Make or Break It
Open the blinds and let the light pour in. If it’s too dark, the room may feel smaller than it really is.
#5: Bathrooms
Keep It Spotless and Stylish
No one wants to see your half-used shampoo bottle or that pile of towels. Clean and neutral wins every time.
Add Towels and Staging Elements
Fluffy white towels, small potted plants, and a neatly folded bath mat go a long way. Use small details to make it spa-like.
💡 Want more ideas? Check out our tips on home maintenance.
#6: Backyard or Outdoor Area
Showcase Entertainment Possibilities
Does your backyard scream fun, peace, or BBQ central? Make it obvious. Capture seating areas, fire pits, or play zones.
Pools, Gardens, and Patios Sell
Got a pool? Garden? Patio lights? Flaunt them! Outdoor features can be a huge draw for buyers.
Get inspiration from our post on home market trends.
#7: Bonus or Unique Feature
Think Home Office, Gym, or Basement
Since remote work became the norm, home offices are now hot commodities. Basements, media rooms, and home gyms also deserve a spotlight.
Set the Scene
Don’t just snap a photo of a room with a desk. Add a plant, a lamp, maybe an open laptop. Help buyers visualize how they’ll use the space.
Explore more on first-time buyer tips to learn what modern buyers want.
Quick Tips for DIY Real Estate Photography
Use a Wide-Angle Lens
This helps capture the full scope of each room and makes spaces feel bigger.
Natural Light is Your Friend
Open every blind and curtain. Turn off those harsh overhead lights. Morning light is your best bet.
When to Hire a Professional
If photography isn’t your thing, a pro can deliver magazine-worthy results that pay off in a higher sale price.
Explore more on home financing to learn how better listings can boost your home’s value.
Use a Listing Checklist
To make sure you’re covering all your bases before your listing goes live, consult a comprehensive checklist that includes everything from staging to lighting.
Final Thoughts on Capturing the Right Shots
Your home’s photos are your best marketing weapon. With the right images, you’re not just selling a property—you’re selling a lifestyle, a dream, a “this-could-be-you” moment.
Don’t skip out on these seven essential shots. Take your time. Stage thoughtfully. Or better yet—work with a seasoned real estate agent who knows what sells.
👉 Need expert guidance? Head over to List Your Home With Lana to get professional help that makes a difference.
FAQs
1. What’s the most important photo in a home listing?
The front exterior shot. It’s the first thing people see and often determines whether they click on your listing.
2. Should I include photos of every room?
Yes, especially key spaces like the kitchen, living room, master bedroom, and bathrooms. But only if they’re clean and well-staged.
3. How many photos should I include in total?
Aim for 20–30 high-quality photos. Enough to tell the full story of your home without overwhelming viewers.
4. Can I take good listing photos with my phone?
You can, if your phone has a quality camera and you follow proper lighting and angle techniques. But for the best results, use a DSLR or hire a pro.
5. Do I need to stage my home before taking photos?
Yes! Staging makes a huge difference. Even small touches like throw pillows or flowers can elevate your shots.
6. When’s the best time of day to take listing photos?
Morning or late afternoon. This gives you soft, natural light that flatters every room.
7. Where can I learn more about what buyers are looking for?
Check out our latest content on real estate market trends and home buying tips.